Monday, February 4, 2008

ReFriendz.com - spamtastic marketing

Refriendz.com seems to be one of the run-of-the-mill MySpace clones, but it has an incredibly annoying marketing strategy; you give it email addresses when you sign up (I assume through allowing it to inspect your Facebook or gmail or something) and it sends all of your friends invitations.

So far, so ordinary; classic spammy Web 2.0 technique. Where it gets good is that it then sends you a reminder that your invitation is about to expire. Yes, your invitation to a crap social networking site which no-one has heard of will soon expire. They don't want you. It's absolutely not an excuse to pseudo-legitimately spam you again!

Sadly, I'm sure that this ridiculous behaviour is perfectly legal. Hopefully Google's spam filter will start catching it shortly.

A quick search shows that it has spammed all sorts of mailing lists, sending its special highly-important invites.

In conclusion, I'm afraid I'm going to have to do an Uncov:

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